Match Singles in America Study

Say goodbye to hookups and hello to meaningful relationships.

Every year, Match conducts an in-depth study of singles on their views on dating, love, sex, and more.

In the 9th annual Singles in America study, Match revealed four main types of modern relationships singles are seeking. On the top of the list is a partner to do things with (69%), followed by a long-term companion (60%), romantic love (57%) and a sex partner ranking at the bottom of the list at 43%. In fact, only 9% of the singles surveyed want to date casually.

Pay Attention to the Profile

While it wasn’t that long ago that singles were swiping right on just about every profile to play the numbers game, the study shows that singles are now swiping left on casual dating, meaning they’re taking time actually to review a profile before deciding to match. Isn’t that refreshing not to be judged solely based on your thumbnail photo?  I think so.

When it comes to romantic love, 57% of singles in the survey desire it very much, but just aren’t putting in the effort. Yes, you do need an Irresistible dating profile and need to move the conversation from online to meeting IRL.

Match enlisted the help of Rebel Wilson to talk about their latest survey.

Dating Deal-Breakers

Since singles typically make lists to attract their perfect match, it makes sense that they have a list of deal-breakers in tow to sift out those who aren’t a fit. In this study, the top deal-breakers include:

• Poor hygiene
• Disheveled or unclean appearance
• Laziness
• Someone without a sense of humor
• An emotional, needy person

So grab a dose of confidence, get a blow dry or take time to shave, and find something witty to talk about that doesn’t include sharing a list of your bad dates, and you’ll be on track to finding a great relationship.

Wishing you much love and joy in cyberspace, or wherever you may swipe or roam.

Wishing you much love and joy in cyberspace, or wherever you may swipe or roam.

xo

Julie Spira is America’s Top Online Dating Expert and founder of Cyber-Dating Expert. She was an early adopter of Internet dating, and has been coaching singles on finding love online for over 25 years.

For dating advice, FOLLOW @JulieSpira and SIGN UP for the FREE Weekly Flirt newsletter.

Photo credit: Fotolia

Julie Spira is the Digital Matchmaker® and America’s Top Online Dating Expert. She’s an award-winning certified dating coach who’s been helping singles find their perfect match for over three decades. Follow @JulieSpira on IG and @digitalmatchmaker on TikTok.